Having only recently properly acquainted myself with the Melbourne based label ELKA COLLECTIVE, I’ve been really getting right around their AW17 collection this season. With a super relaxed, somewhat feminine and ridiculously wearable aesthetic to all their items, their collection has managed to form quite a base for my Autumn wardrobe. I have found their clothes to be super transeasonal-friendly, with items that can easily be worn on hotter or cooler days, depending how you choose to style them.
If this is the first you are hearing about the ‘colour of the season‘ being fire-engine-red/mulberry/burgundy, then you’ve probably been living under a very-unfashionable-rock… That or I guess maybe you did not attend VAMFF earlier this month. Either way, these colours are seriously everything and indeed everywhere right now. Fire engine red is, as far as I am concerned, always in fashion. It may have its moments some seasons more than others, but the colour is a true staple and style classic. All the colour tones and varieties surrounding bright red however are super A/W ’17 and definitely the main colour palette heading down the runway this season.